Assets
You can donate assets such as stocks, bonds, mutual funds, precious metals, etc. directly to Apologetics, Inc. The advantage in doing so is your tax deduction will be the full amount of the value of the stock, regardless of the cost basis.
You initiate a transfer of shares of the assets through your financial institution into our Apologetics, Inc. brokerage account. Apologetics, Inc. will sell your donated assets same day or next day, and you will be credited with the full value of that transaction as your donation amount. (Note: if you sell the assets, you will have tax liability on the capital gains.)
If you have non-publicly traded assets you wish to donate, you will need to get an appraisal in advance. We are pleased to work with you through that process.
Click the button below to see instructions on donating assets and our full policy on asset donations